Tough battle for the brand ambassador of Incredible India

Lyutens Delhi: As the media reported that the govt dropped the name of Amir Khan for the campaign of Incredible India and stared mission mode search for the new face of the Incredible India campaign. As per FN sources there was high level meeting held last night at 7RCR where the cultural minister and information and broadcasting minister discussed the issue with PMO.

They discussed a number of the names form Sachin to Amitabh and Sania Mirza to Sayna Nehwal. But they they finally screened 3 names as, Airtel 4G girl, IIN University boy and ZooZoo of Vodafone. The main reason for the selection was their popularity. They Also compliment the govt flagship movement of the Digital India.

A member supported the Airtel 4G girl being the symbol of the woman empowerment, while others supported the IIN gold medalist boy. However, PMO’s zeroed upon the ZooZoo since it reflects the rights of the animal in India. As per FN sources, the meeting failed to make unanimous choice and finally they decided to run an online poll to get a view from the citizen.

FN sources reported that, ministry of the I&B got the order to start the preparation of the online poll. There will be 3 option and poll will open on Facebook and Twitter for the 7 days, starting form the next Monday. By doing so, Modi wants to present his government as an inclusive government where people themselves would choose the new brand ambassador of Incredible India.